SERGE ZIEGLER GALERIE

 

Masked allegories .
There was something in the air during the free wrestling show that took place in the Municipal Auditorium of Tijuana City on January 19th 2001. For starters, during the preliminary "atomic rounds" match, "Assasin doctor" and "The Son of the Nurse" mercilessly kicked "Alcatraz" at the very moment he was being carried out by the paramedics in a stretcher, after he had almost broken his neck in a bad fall out of the cords of the ring. It was impossible to know if the gross spectacle had been part of the pantomime, or if in fact the "rude" fighters had broken the dividing line between fiction and reality and really tried to terminate their enemy while he was being helped by the emergency services. A few minutes later, two identical cute looking fighters appeared on the arena and under an arch of stroboscopic lights. The culture of the copy, the doppelgänger and the simulacra seemed to be on the verge of colonizing this temple of Mexican popular culture. But this was also an artistic event of sorts: the presentation of the "Amorales" wrestlers in the Auditorium was part of In Site 2000, the binational contemporary art event that takes place every three years in the San Diego/Tijuana region located on the Mexican-U.S. border.
Carlos Amorales, the Mexican artist based in Amsterdam, has for some years been engaged in developing a multi-layered transcontinental, transcultural, interurban and trans-class artistic game that reactivates one of the most important icons of urban popular culture in Mexico, the masked wrestler, so as to address the issue of contemporary identities. The choice of the wrestler is in itself loaded. Free wrestling, as writer Carlos Monsiváis has written, is an urban "rite of poverty": a low class spectacle that mixes elements of "classsic tragedy, circus, olympic sports, comedy, variety theater and working class catharsis" providing a form of respite from the poverty of everyday life. From the 1940s onwards Mexican wrestlers, above all "El Santo," were merchandized as audacious movie and comic strip superheroes who kept at bay female gothic monsters, precolumbian dark forces, and cold war global conspiracies—all presumably disruptive of the perfect order of modern urban life. They acquired a supernatural status similar to that of Superman or Fantomas, with the added value of their physical presence in the ring. Because of this, they became the icon of choice of a whole history of attempts to bring together radical art and political radicalism. During the 1970s and 1980s, among artists like filmaker Alejandro Jodorowsky, photographers Lourdes Grobet and Yolanda Andrade, and the populist conceptual gang of Felipe Ehrenberg, Adolfo Patiño all the way to Guillermo Gomez Peña, the masked wrestler seduced aeshtetic experiments which were trying to overturn the cosmopolitan high art aesthetics of the local mainstream by appropriating the spaces of fantasy of the lower urban classes.
By the end of the century such superhero value became a matter of actual politics. After the 1985 earthquake, wrestler Superbarrio appeared in a number of political demonstrations as a symbolic defender of Mexico City downtown tenants who were about to be evicted from the ruined houses they had occupied for decades. Superbarrio became representative of the wide network of movements of social resistance in the inner cities which on a daily basis were battling against the pressures of neoliberal modernization. By 1994, with the appearance of the Zapatista army, whose guerilla men and women covered their faces behind black backlavas, the image of the masked hero became even more explosive. The auratic hopes that el Santo and Blue Demon had embodied for local audiences consuming B-movies, turned into an agent of social insurrection that questioned the very fabric of the project of western global modernization. The identity of the Zapatistas was built around the concealment of the individual´s face, which defined a new form of activism that would depart from the old imagery of the messianic leader or a tradition of "realist" social representation, on ocassion playing ironically upon the adventures of comic strip characters.
As a consequence of such processes of effective politicization, it would have been impossible for Carlos Amorales, by the late 1990s, to simply engage in a methodology of appropriating the kitsch character of the icon. The cultural and political situation made it ridiculous to create artworks that would suggest only an imaginary solidarity with popular taste by introducing iconograpy into mere pop/hybrid artworks. Therefore it became necessary that 1990s Mexico city artists like Amorales, Francis Alys, Ruben Ortiz-Torres, Yoshua Okon, Vicente Razo, Miguel Calderon, Daniel Guzman or Fernando Palma, to name a few, or the Ordo Amoris Group in Cuba and Cabelo in Brasil, rethink the strategies of aesthetical populism in terms of the development of complex circuits of distorted mirroring, mischevious exportation and intellectual vulgarism. An increase of performative and intellectual sophistication is needed to retain populist taste in the invention of adventures of conceptual complexity and even productive misunderstanding.
First, Amorales developed a somehow purist wrestler character, in the guise of a self-portrait: a young, white, slightly bald, middle class male artist. The "Amorales" mask became then an empty signifier, devoid of any of the elements of denotation characteristic of the actual wrestlers attire. In that sense, the symbolic void of Amorales contradicts the semiotic transparency and "perfect intelligibility" Roland Barthes saw as constitutive of the "human comedy" of wrestling, thus breaking with the "moral mechanics" on which the whole theatricality of the spectacle is based . The artist would use the matrix of identity of Mexican popular wrestling, but at the same time mimicking a conceptual purification of its form. But this neo/icon was not merely used as a global/conceptual token. With it, Amorales started developing a performance history based on the interlocking, on many levels, of many different worlds.
Using the Amorales character he staged dialogues with Superbarrio and Joan Jonas—comparing two entirely different ways in which theatrical action became means of political action—techno-devilish dances with european museum goers that aimed to bring out an enjoyment of their wicked side, as well as self-reflective battles against himself before a mirror and even experiments into the identity games ocurring during staged wrestling matches by bringing famous wrestlers, like Mexican "Satánico", to fight against Amorales in rings erected in Museums around the world. Carlos researched the production of a mask character by engaging in a dialogue/performance with a veteran wrestler and mask maker Ray Rosas, while also trying to understand the fascination of European and Mexican kids for any number of identity fantasies. The remarkable element in these operations is that he turned his research into the development of an alternative cultural network centered around the wrestler’s fetish. Going against the idea that globalism has anything to do with the internationalization of homogeneity, he showed the feasibility of occupying the institutional and critical arena of contemporary art to create a field of exploration of cultural and social multilinguism.
The last recoil of this amazing process of transcultural networking occurred in the January 19th 2001 show at the Municipal Sports Auditorium of Tijuana. There for the first time, Carlos brought Amorales into his original context: an actual wrestler professional match arena, with real popular audiences and professional wrestlers. But in doing so, he turned the work into a cathartic reflection of economic integration. Introducing them as Dutch wrestlers coming to Mexico after a successful tour of various european citities, two Amorales's were brought into the arena to fight against two legendary fighters, "Último Guerrero" and "Satánico". There was an obvious reason in the choice of these two Mexican wrestlers. On the one hand, they are two “rudos”, i.e. wrestlers that personify tricky, treacherous and evil characters, against cute “technical” practictioners like the Amorales's who always battle according to the book and on the good guys' side. "Último Guerrero" (“Last Warrior”) with his ocelote tiger mask, obviously alludes to the tiger warriors of Aztec times. "Satánico", who represents the forces of hell, of course implies the heroization of the villain. And how could he have done otherwise given that the real Mexican popular heroes of today—bandits, drug traffickers, gangsters, criminals—are the only people in the lower classes that have found ways to turn the new economic system to their advantage.
So when the fight was introduced to the audience it was already a postmodern drama: a social representation of the spectacle of global strife between Mexican low class rogues and just arrived modern foreigers. And when the Amorales's came into the Sports Hall they were accompanied by a third Amorales, their creator, manager and “second”, who on top of that was a perfect look alike of the Mexican villain par excelence: the 1990s promoter of global integration, president Carlos Salinas. This was a total provocation: the audience kept on yelling demanding that the Mexican wrestlers teach a lesson to the cute Dutch duplet, in order to show them that Mexican wrestling was "the best in the world", but above all to come down the ring to kick the ass of the nicely dressed short, bald and unbearable guy that was coaching them. In the end, the Amorales’s defeated Satánico and Último Guerrero in great part because stupid Último Guerrero jumped from the top of the Pyramid…sorry, the cords, and fell flat on his face. As always, good prevailed over evil. I mean: the ugly Mexicans lost.
I remember that evening as one of the most exciting moments of my life. Not only was Amorales showing that his floating masked signifier could provoke a whole symbolic situation and put it to work poetically, but that he was also seriously transforming the internal logic of the wrestling drama before our very eyes. The wrestling audiences could get a taste of the complexity of the postmodern notion of identity as erotic, unfixed, opaque, volatile and simple, but could also bring to mind the anxieties of global times. And on the other hand, the international art audiences were drawn into the same fascination with popular fantasy that had been a source of obsession for the provincial Mexican art circuit during all those years the center systematically refused to deal with anything that could look slightly concerned with south of the border psychodramas. I mean, they were totally Mexmerized. You had to rub your eyes upon seeing local girls standing up to send kisses to Amorales, while Susan Buck Morris yelled as loud as she could: “Kill him, Amorales, kill him, kill him.”
And then I experienced a critical hallucination that I refuse to fully explain: Minister Jose Vasconcelos was sitting behind me and whispered into my ear his catchphrase from his speech for the opening of the Mexican Education Ministry in 1922: “The unity of the popular and the classical without the intermediary of the mediocre. ” I listened silently, moved my head from one to the other side and in turn whispered back. “Not really, Pepe. Rather the interlocking of the vulgar and the overintellectualized, with the aid of commodified fantasies.”


Cuauhtémoc Medina

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